Your Playbook for Creating a Best Ever Giving Day

Aug 29, 2022 | 3 min read

Most everyone has heard of Giving Tuesday, held yearly the first Tuesday after Thanksgiving — and that’s the good and bad news.

Sure, everyone has heard of Giving Tuesday, and there’s philanthropic momentum around that time. However, the messaging volume around Giving Tuesday creates a loud and competitive atmosphere, causing many worthy organizations to be overlooked.

With thoughtful and strategic planning, a Giving Day for your school or organization can be held most any time of year. But how do you get the ball rolling?

In this video from our Total Advancement Solutions team members, Jennifer Perrow, CFRE, and Kim Jennings, CFRE, you’ll learn what to do and what NOT to do when it comes to launching and executing your best-ever Giving Day.